Script writing for a video can be a daunting task, check out our tips to make it easier!
Video script writing doesn’t need to be difficult if you use agile video production methods!
Most of the time we need what we call a “Narrative Script”.
Your narrative script is effectively the voice over that will accompany your video.
It’s the story you wish to tell turned directly into words.
How to start on a narrative script?
There are two considerations, the key messages for the video, and the desired run time of the video.
If run time is the key factor, (if you’re using the video externally,) then the number of words for your narrative script should be determined as the first step.
The word count should be two words for every second of script length. So, a 1.5 minute video should have a word count of 180 words.
If the run time is less important, maybe because your video will be for a captive audience as an in house training session, then the key messages should be determined first.
Even when your run time is of secondary importance, you still should have a target to aim for.
This gives you the number of words to write, keeps you from losing focus or writing a script which could be undeliverable.
Once you know how many words you need, and the key messages, you can sit down and write those key messages out as a narrative to the correct length.
When you’re producing a training video, these key messages should be clear, it’s the key points in your training. You may even be able to lift large chunks of the narration straight from your existing training material.
Tell your story!
Think of this as someone telling a story, introduce the story, then tell it. Give your key messages in a logical order. Again, if this is a training video that order will already be spelt out.
Don’t worry about this being word perfect. We need to get the basics of the story so that we can understand it, and the key messages.
If you want to add more details, or put in ideas for scenes or graphics, then that’s fine as well!
You don’t need to follow any particular format, whatever works for you.
We then break this down into shot lists, decide what needs to be shown visually via acting or graphics, and edit your narrative into the actual narration that will be used.
Your narrative script allows us to plan your shoot, producing a bespoke production plan that meets your needs.
Keeping it simple, using existing messages to form the basis of your narrative, and sticking to an appropriate runtime will allow you to deliver a good narrative script which will allow us to tell your story!
If you wish to supplement your script with a shot list, or ideas for treatment, then you can do that as well! If you want to produce a storyboard, then that works as well!
Whatever works for you! But remember, in the first instance keep things simple.
For more help with writing and delivering your script, check out our five tips for delivering a script to camera!
Get in touch to explore your corporate video ideas!