Social media video production

You should consider professional social media video production services if you’re looking to enhance your brand presence across digital platforms. Businesses of all sizes benefit from quality video content – from local services like NCT buses in Nottingham, which needed to encourage ridership after lockdown, to major property developers like Barratt London, who wanted to showcase neighbourhood amenities through compelling visuals. We’ve also worked with product companies launching new items that need quick, impactful content that drives sales. Whether you have a specific campaign in mind or want to improve your overall social media engagement, professional video production helps you stand out in increasingly crowded feeds where attention is the most valuable currency.

A video production service for social media handles every aspect of creating content that performs well on platforms like Instagram, Facebook, LinkedIn and YouTube. At Page One, we start by understanding your specific goals, audience and brand voice before developing a creative approach that aligns with these elements. We then handle everything from pre-production planning to filming and post-production editing. For instance, when working with NCT on their electric bus launch, we arranged dawn drone filming to capture the first bus leaving the depot, then rapidly edited the footage for same-day release across multiple platforms. Our results speak for themselves – clients like our karaoke product manufacturer saw their entire inventory sell out within 72 hours of releasing our video content, with all purchases traced back to customers who had first viewed the video.

Professional social media video production services typically include a comprehensive package of creative and technical elements tailored to your needs. At Page One, our service includes concept development, scriptwriting, location scouting, filming with professional equipment, direction, editing, colour grading, sound design and format optimisation for different platforms. We consider aspect ratios for each platform – creating square formats for Instagram feeds, vertical for Stories and Reels, and traditional 16:9 for YouTube or embedded website videos. For Barratt London’s property development campaign, we provided multiple formats of the same content, allowing them to showcase their developments across different channels with content optimised for each platform. We also include drone footage when appropriate, as we did for NCT’s electric buses campaign, capturing stunning aerial perspectives that elevate the visual quality of your content.

Social media video production directly impacts your business outcomes through increased engagement, brand awareness and conversion rates. Videos typically receive more engagement than static posts, with higher retention rates and better algorithm performance. For your business, this translates to tangible benefits like expanded reach and improved conversion. When we produced a series of short adverts for NCT’s summer marketing campaign, these videos were distributed across in-bus displays, social channels and BVOD advertising platforms, creating a cohesive brand experience that helped rebuild ridership after pandemic lockdowns. Similarly, our work with a karaoke product manufacturer demonstrated immediate ROI – their online sales emptied their inventory in 72 hours following the video release. Video content also builds trust by showcasing your products or services in action, explaining complex concepts simply, and presenting your brand personality in an authentic way that resonates with potential customers.