NHS
This NHS patient information video helps to manage expectations in one of the busiest units at the QMC
Services
Project Overview
Nottingham’s University Hospitals Acute Medicine Unit is one of the busiest departments in this NHS trust. Like all of the NHS it’s under enormous pressure to deliver high quality care at a time of increasing demand.
To help with this they turned to us to produce two videos.
The first, a induction training video for NHS Junior Doctors and clinical staff in order to ensure that new staff were familiar with routines and systems prior to arrival on the unit. Thus saving time and costs on in person inductions.
The second, this video, a patient information video for GP’s and other stakeholders to share with referred patients prior to arrival on the unit. This to familiarise themselves with what would happen during their visit, and positively manage expectations.
The Acute Medicine Unit is a busy 24 hour a day operation which cannot accommodate substantial disruption. We needed to work quickly and sensitively with the aim of causing zero disruption.
After a pre-shoot scout, script development, and general planning, both videos were shot over a two day period by a single filmmaker. Ensuring the least disruption on the day.
The edit was deliberately straightforwards, with a clear and easily understood voice over, clear subtitles, clean cuts, and a simple and clean intro, all to ensure that the video was easily understood and watched by all demographics, and could be easily shared by all stakeholders.
This once again demonstrated that our Agile Approach to production is easily able to accommodate almost any requirements, and produce an excellent result for the client.
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